Saudi Food Expo
June 21 @ 4:00 pm – June 24 @ 11:00 pm
Saudi Food Expo is a leading trade exhibition for food and drink brands looking to access the rapidly expanding Saudi Arabian market. Held in Riyadh, the show brings together retailers, distributors, food service operators and government-backed buyers who are actively sourcing new products for one of the fastest-growing food markets in the region.
The exhibition reflects Saudi Arabia’s evolving consumer landscape, with strong demand across health-led, better-for-you, premium and internationally positioned food and drink categories. Buyers attending the show are focused on quality, differentiation and brands that are compliant, scalable and ready to support long-term category growth.
Saudi Food Expo also plays a key role in supporting Vision 2030, with increased emphasis on food security, local production partnerships and international sourcing. For brands considering entry into Saudi Arabia, the event provides valuable insight into buyer expectations, pricing dynamics and route-to-market structures.