Saudi Arabia is a country in Western Asia of around 33.7 million inhabitants. It is part of the larger regional organisation, the Gulf Cooperation Council (GCC), along with Bahrain, Kuwait, Oman, Qatar, and the United Arab Emirates. The whole region comprises of 65 million inhabitants.
In Saudi Arabia, around USD70 billion is spent on food consumption. Halal is also a growing category and is expected to reach USD6 billion. The Health and Wellness sector represents also a booming category with the total consumption of organic, gourmet and health food products expected to reach more than USD27 billion. Food imports are constantly growing, increasing by 10% in 2018, and total imports are expected to reach USD35 billion in 2020.
High growth categories in Saudi Arabia are: Processed Meat and Seafood, Baked Goods, Baby Food, Ice Cream and Frozen Desserts, Processed Fruit and Vegetables, Ready Meals, Confectionery, Rice, Pasta and Noodles. In terms of Health Foods, organic, gourmet, free from are categories showing great potential and are constantly growing.
If you are a brand within these categories, then doing business in Saudi Arabia might bring you great opportunities. Always be mindful of local tastes, preferences and regulations, meaning you will need to conduct thorough R&D to adapt to consumers’ needs.
Below are some of the current export opportunities in Saudi Arabia, this page is continuously updated so please check back.
If you would like your opportunity listing on our website, please get in touch via the relevant contact forms listed at the bottom of this page.